CORE SERVICE — SOCIAL MEDIA MARKETING

Social media marketing that turns attention into trusted clients.

Strategic content, reputation building, and targeted social campaigns designed around how potential clients discover, evaluate, and connect with law firms.

Practice-Area Pages That Convert
Local Map-Pack Ranking Growth
Transparent Monthly SEO Reports
Dedicated Legal SEO Specialists
ROI growth
3.5x
Avg. engagement growth
Lead generation
200+
Firms building visibility
Campaign insights
60 days
To stronger brand presence

Request a Free SEO Audit

Tell us about your firm — we'll show you what's holding your rankings back.

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    LAW FIRM SOCIAL MEDIA SERVICES

    Social Media Services Built To Help Law Firms Build Trust & Grow

    Strengthen your online presence, engage potential clients, and build a trusted legal brand with social media strategies designed specifically for attorneys and law firms.

    Strategy

    Legal Social Media Strategy

    Build a customized social media plan around your practice areas, audience, and business goals.

    • Content strategy planning
    • Audience research
    • Platform recommendations
    LEARN MORE →
    Local SEO

    Attorney Brand Building

    Increase credibility and create a stronger connection with potential clients through consistent online presence.

    • Personal branding strategy
    • Authority focused content
    • Reputation growth
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    Audit

    Legal Content Creation

    Create valuable content that educates audiences and positions your firm as a trusted legal resource.

    • Educational posts
    • Practice area content
    • Social media graphics
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    Content

    Paid Social Advertising

    Reach targeted audiences and generate opportunities through strategic social media campaigns.

    • Audience targeting
    • Campaign management
    • Lead generation ads
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    Link Building

    Community & Reputation Management

    Build stronger relationships by engaging with audiences and managing your firm's online reputation.

    • Comment monitoring
    • Client engagement
    • Review support
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    Growth

    Social Media Reporting & Growth

    Track performance with transparent reporting focused on engagement, visibility, and business growth.

    • Monthly analytics
    • Content performance tracking
    • Growth recommendations
    LEARN MORE →
    FULL SERVICE SOCIAL MEDIA PROGRAM

    Build A Social Strategy That Brings More Legal Clients

    From content creation and branding to paid campaigns and engagement, our social strategies help law firms create consistent visibility and meaningful connections.

    GET CUSTOM SEO PLAN CALL 213-352-5158
    Law Firms Served
    75+

    With extensive experience in legal marketing, we help firms build stronger online visibility and connect with potential clients.

    Client Success Rate
    92%

    Our social media strategies help law firms improve engagement, brand awareness, and client trust.

    Content Pieces Created
    15K+

    Through strategic content creation and campaigns, we help law firms maintain consistent digital presence.

    Years Experience
    10+

    With years of digital marketing expertise, we create customized social strategies for competitive legal markets.

    THE PROCESS

    Your Path to Consistent Visibility.

    Every engagement follows a structured process, so you always know what content is being created, why it matters, and how it supports growth.

    Start Growing →
    01

    Brand Audit & Discovery

    We analyze your current social presence, competitors, and audience to identify opportunities for improvement.

    02

    Strategy & Content Planning

    A customized content roadmap is created around your practice areas, audience, and brand goals.

    03

    Content Creation & Growth

    Content is created, published, and optimized based on engagement data and audience response.

    04

    Reporting & Scaling

    Clear monthly reporting shows what content performs best, allowing us to improve and scale your strategy.

    WHY LEGAL SOCIAL MEDIA IS DIFFERENT

    Same Social Platforms.
    A Very Different Outcome.

    Generic social media may create engagement, but legal social media builds trust. Our strategies are designed specifically around law firms, their audiences, and client decision journeys.

    generic seo

    Generic Social Media Agencies

    GENERAL MARKETING APPROACH
    Posting Without Strategy

    Creates content without understanding legal audiences or business goals.

    Engagement Over Growth

    Focuses on likes and followers instead of meaningful client opportunities.

    One Size Fits All Content

    Uses the same approach across different industries.

    Limited Legal Understanding

    Misses opportunities to build authority and trust.

    Basic Content Creation

    Creates posts without connecting them to client journeys.

    VS
    TARGETING
    STRATEGY
    COMPLIANCE
    REPORTING
    INDUSTRY FOCUS
    SUPPORT
    legal seo

    Our Legal Social Media Approach

    BUILT FOR LAW FIRMS
    Strategic Content Planning

    Creates content around your firm's goals and audience.

    Legal Brand Positioning

    Builds authority through valuable legal insights.

    Client Focused Messaging

    Creates content that connects with potential clients.

    Reputation Building

    Strengthens trust and credibility online.

    Dedicated Social Support

    Strategies built around your firm's growth.

    Multi Channel Growth

    Built for Legal Trust & Discovery

    Law firm growth starts before someone contacts your office. Potential clients research, compare, and evaluate attorneys before choosing who to trust.

    Our social media approach helps your firm stay visible throughout that journey by creating valuable content and meaningful connections.

    Content, branding, advertising, and engagement work together instead of operating as separate marketing channels.

    Content strategies that educate audiences, showcase expertise, and strengthen your firm's reputation across social platforms.

    Through targeted content, community interaction, and performance insights, we help your firm create stronger connections with potential clients.

    Legal documents representing a law firm growth strategy Marketing analytics representing legal lead generation Marketing team discussing law firm search visibility
    PRACTICE AREAS WE SERVE

    Social Strategies Built For Every Area Of Law

    Our social media strategies are customized for different practice areas, helping firms build awareness, trust, and stronger client relationships.

    Personal Injury

    Build trust with accident victims searching for legal guidance.

    Criminal Defense

    Create visibility for clients needing immediate representation.

    Family Law

    Connect with people seeking divorce and custody support.

    Immigration Law

    Educate and engage people needing legal assistance.

    Business Law

    Build authority with businesses seeking legal advice.

    Employment Law

    Reach audiences facing workplace challenges.

    Estate Planning

    Create awareness around future planning needs.

    Bankruptcy Law

    Connect with individuals seeking financial guidance.

    Medical Malpractice

    Build credibility with potential malpractice clients.

    Case Studies

    Real Cases. Real Results.

    Watch how we built winning strategies for clients across every practice area.

    Corporate Law · M&A Dispute

    $47M Acquisition Dispute Resolved Without Trial

    A hostile takeover gone wrong — we structured a negotiated exit that protected equity and reputation entirely out of court.

    $47M
    Protected in
    negotiated settlement
    Personal Injury · Wrongful Death

    $8.3M Verdict in High-Stakes Wrongful Death Claim

    Against a Fortune 500 defendant with a 40-lawyer defense team — full compensation secured in 14 months.

    $8.3M
    Verdict for
    the family
    Criminal Defense · Felony Charges

    All Charges Dismissed: The Impossible Defense

    A business executive faced federal fraud charges. We dismantled the prosecution's case piece by piece — total dismissal.

    0
    Charges remaining
    after dismissal
    Real Estate · Title Dispute

    Multi-Party Title Dispute Resolved in 90 Days

    Three competing claimants, millions at stake. We untangled a decade-old dispute and delivered a clear path to closing.

    90
    Days to full
    resolution
    Family Law · Int'l Custody

    Sole Custody Secured Against International Abduction

    Cross-border custody battle spanning two continents. Legal strategy coordinated across jurisdictions — children reunited.

    2
    Continents. One
    family reunited.
    Hear it from our team

    Meet the people who will be working on your project

    Get to know the passionate people behind every project, their ideas, experiences, and the creativity they bring to every collaboration.

    “ Describe working at MadeByShape in three words

    “ Which CMS do you prefer? Wordpress or Craft CMS?

    “ What's your favourite thing about working at Shape?

    “ Describe your perfect client to work with

    “ What inspires you the most about your work?

    FAQ

    Common Questions

    Everything you need to know before starting your social media strategy. Still have questions? We're here.

    Contact Us Directly

    Social media marketing helps law firms build trust, increase brand awareness, and stay connected with potential clients. By sharing valuable content and strategic campaigns, firms can create stronger relationships before someone needs legal representation.

    We help manage platforms such as Facebook, Instagram, LinkedIn, and other channels where potential clients and professional networks engage with legal brands.

    We create educational posts, legal insights, attorney branding content, client-focused messaging, videos, graphics, and campaign content designed to improve visibility and engagement.

    We track important metrics including engagement, reach, follower growth, content performance, website traffic, and campaign results to understand what drives meaningful growth.

    We work with law firms across different practice areas including personal injury, criminal defense, family law, immigration, business law, estate planning, and other legal services.

    Yes. We collaborate with internal teams and existing marketing partners to support content creation, strategy, campaigns, and overall brand growth.

    Yes. We create scalable social media strategies for single-location firms, multi-location practices, and national legal brands with customized messaging and audience targeting.